Connecting with your audience ONLINE.
It doesn't take wads of cash to spend on marketing in the early stages of your startup, but that doesn't mean that there aren't effective ways to get your brand out there.
1.) USE THE 3 BIG LOCAL LISTINGS:
It may seem simple, but register your business through GOOGLE, YAHOO and BING. All you have to do is fill out the form and register, then get your business verified through their confirmation process, which can be done either with a phone call or snail mail. A Google My Business profile ( and other search engine profiles) that are verified, allows you to be discovered in Google Maps, local searches!! When some searches for a service "near me" , your business will show up organically with no cost to you! Keep your profiles updated with photos and specials, to keep interest and views.
2.) SOCIAL MEDIA:
We all know social media is the way to connect, but how consistent is your presence? Growing your following and sharing valuable content regularly to your page and in groups keeps your business front of mind! Consider sharing and using articles that target your audience, to help inform, engage and also entertain.
3.) YOUR YOUTUBE CHANNEL/PROFILE
Did you know that Youtube videos will give your business INSTANT SEO & search results? Just a single video will pop up in search results under your business search results and give your business more valuable content and professional credibility to help attract new customers!
Let me know if I can help! ~Sarah
Sarah Bryce Designs is a woman-owned small business & designer in the Bethany Beach area. Sarah specializes in marketing & design work in both digital and print. www.sarahbrycedesigns.com
See also: My Google Reviews
Contact Sarah for more information. www.sarahbrycedesigns.com