And it's not why you think! I love Chick Fil-A because of their CLEVER branding and advertising. THAT'S IT! Well, Okay, they do have yummy sandwiches too. I was doing a little reading about this and the reason Chick Fil-A went with the cow mascot was simply back in the 1990's their biggest competition was hamburger places within the malls. They were working on billboard ideas and got some inspiration from one of Bart's (Simpson) most noteworthy taglines, "Don't have a co
