Whats an illustrative logo? What's the difference. A logo is a logo right? Nope. There are several different styles or types of logos. All are good, just different! An illustrative logo is a logo which includes a detailed illustration as part of it's entire design. You will be communicating WHAT your company stands for, WHO is your target market, and your logo will be FAR more memorable than a standard logo design. (At least we illustrators like to think so!) There are 2 type