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Why do websites vary so much in cost?

  • Writer: Sarah Bryce
    Sarah Bryce
  • 4 days ago
  • 3 min read

Updated: 11 minutes ago

Comparing website costs & how to choose what's right for you.


Money being weighed on a scale.
The price of one company's website design versus another.

Let's look at the factors that affect website pricing and why costs can vary so dramatically.



Frustrated Woman at her computer.
What have I gotten myself into!?

"Why did one company quote me $800 while another quoted $8,000 for what seems like the same website?"


The answer is simple: not all websites are built the same.


Ask yourself these questions:


1.) HOW MANY PAGES?

  • How many pages do you Need? A 4 page site or a 175 page site? Consider the content you want to include on each page (text/images/videos). Will your pages be standard length? Content rich pages take time to build and design for desktop and mobile. Consider what you really need.


A basic site would include:

  • Home

  • Services

  • About

  • Contact


A larger website may include:

  • Multiple service pages

  • Portfolio or gallery sections

  • Team pages

  • Testimonials

  • Blog articles

  • FAQ pages

  • Location-specific pages


2.) WHAT FUNCTIONS?

  • What functions do you need? What do you need your customer to do through your site? Such as fill out a form or go shopping and check out? A donation page? Each function is set up with an application or a software integration and this adds time setting up. Hosting, application upgrades/and 3rd party integrations/service providers can add-on costs.


Examples of function:

  • Appointment scheduling

  • Online payments

  • E-commerce stores

  • Membership areas

  • Event calendars

  • Customer portals

  • Forms and automation

  • Interactive galleries

  • Third-party software integrations


3.) HOW MANY PRODUCTS?

  • Are you building an e-commerce store with 50 products or one with dozens of different product pages and categories? You would need more robust hosting options due to higher levels of traffic and more significant amounts of data storage needed for product catalogues or customer databases.


4.) WHAT OTHER ADD-ON SERVICES?

  • Are you in need of extra services such as consulting assistance ( figuring out and sorting out your information and what you need), Zoom conferences with committees, copywriting assistance, business start up graphic design, photo editing, or any other extra support or training?


Add-On services such as:

  • Writing page content

  • Organizing information

  • Editing existing content

  • Creating calls-to-action

  • Researching competitors

  • Committee Coordination

  • Structuring pages for readability

  • Strategic page layouts

  • Unique branding elements

  • Customized graphics

  • Enhanced user experience

  • Mobile optimization

  • Logo design

  • Brand development

  • Custom graphics

  • Professional photography

  • Stock image sourcing

  • Image editing



5.) ARE YOU A LARGE ORGANIZATION?

  • Are you building an Enterprise Level Website for large organizations, such as corporations or government agencies? Would it need User Interface Design and Database Integration , Security Measures and ongoing support, such as IT personnel or a dedicated team specializing in web application management tasks??

  • Large-scale coordination

  • Multi-department support

  • Extensive marketing infrastructure

  • Multiple campaigns running simultaneously

  • Dedicated support teams

  • Advanced reporting systems

  • Extensive ad management


6.) DO YOU NEED AN AGENCY OR CAN YOU USE AN INDIVIDUAL?

Freelancers generally have lower overhead costs than agencies. Because of this, they can often provide high-quality work at a more accessible price point. Read More


7.) ARE YOU LOOKING FOR A ONE TIME COST OR ONGOING?

  • The website services I offer are a ONE time site creation cost and requires NO monthly maintenance ( except hosting & Domain)

  • I can update your website as needed, annually, or biannually.



In Conclusion


8.) PIN POINTING YOUR NEEDS IS THE FIRST STEP is the first step in deciding on an agency or a contractor, a website builder, or a web developer.



I'd love to help design a beautiful website for your dream business!





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